{"id":5872,"date":"2018-02-27T11:24:23","date_gmt":"2018-02-27T07:54:23","guid":{"rendered":"https:\/\/www.persiantools.com\/more\/?p=5872"},"modified":"2020-06-07T19:10:21","modified_gmt":"2020-06-07T14:40:21","slug":"%d8%b1%d8%a7%d9%87%d9%86%d9%85%d8%a7%db%8c-%d8%a7%d8%b3%d8%aa%d9%81%d8%a7%d8%af%d9%87-adwords-%d8%af%d8%b1-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3","status":"publish","type":"post","link":"https:\/\/www.persiantools.com\/more\/article\/%d8%b1%d8%a7%d9%87%d9%86%d9%85%d8%a7%db%8c-%d8%a7%d8%b3%d8%aa%d9%81%d8%a7%d8%af%d9%87-adwords-%d8%af%d8%b1-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/","title":{"rendered":"\u0686\u06af\u0648\u0646\u0647 \u0627\u0632 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0633\u0631\u0648\u06cc\u0633 \u00abAdWords\u00bb \u0627\u0633\u062a\u0641\u0627\u062f\u0647 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href=\"https:\/\/www.persiantools.com\/more\/article\/%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c-%d8%ad%d8%b6%d9%88%d8%b1-%d8%a2%d9%86%d9%84%d8%a7%db%8c%d9%86-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%d8%b4%d9%85%d8%a7\/\">\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062d\u0636\u0648\u0631 \u0622\u0646\u0644\u0627\u06cc\u0646 \u06a9\u0633\u0628\u200c\u0648\u200c\u06a9\u0627\u0631 \u0634\u0645\u0627 \u062f\u0631 \u0641\u0636\u0627\u06cc \u0645\u062c\u0627\u0632\u06cc<\/a><\/li>\n<\/ul>\n<p>\u00ab\u062f\u06cc\u0633\u067e\u0644\u06cc \u0627\u064e\u062f\u0632\u00bb (Display ads) \u06af\u0648\u0646\u0647\u200c\u06cc \u062f\u06cc\u06af\u0631\u06cc \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0647\u0633\u062a\u0646\u062f \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0634\u0627\u0645\u0644 \u0645\u062a\u0648\u0646\u060c \u062a\u0635\u0627\u0648\u06cc\u0631\u060c \u0627\u0646\u06cc\u0645\u06cc\u0634\u0646 \u0648 \u06cc\u0627 \u062d\u062a\u06cc \u0648\u06cc\u062f\u06cc\u0648 \u0628\u0627\u0634\u0646\u062f \u0648 \u0628\u0647 \u0635\u0648\u0631\u062a \u0645\u0639\u0645\u0648\u0644 \u0631\u0648\u06cc \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u0627\u0632 \u0648\u0628\u200c\u0633\u0627\u06cc\u062a\u200c\u0647\u0627 \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0645\u06cc\u200c\u0622\u06cc\u0646\u062f \u06a9\u0647 \u06af\u0648\u06af\u0644 \u0628\u0647 \u0622\u0646\u0647\u0627 \u00ab\u0634\u0628\u06a9\u0647\u200c\u06cc \u0646\u0645\u0627\u06cc\u0634 \u06af\u0648\u06af\u0644\u00bb\u200c \u06cc\u0627 \u0647\u0645\u0627\u0646 \u00abGoogle Display Network\u00bb \u0645\u06cc\u200c\u06af\u0648\u06cc\u062f.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5874\" src=\"https:\/\/more.persiantools.com\/2018\/02\/1-4.png\" alt=\"\" width=\"290\" height=\"200\" \/><\/strong><\/p>\n<p>\u0627\u062c\u0627\u0632\u0647 \u062f\u0647\u06cc\u062f \u06cc\u06a9\u0628\u0627\u0631 \u062f\u06cc\u06af\u0631 \u0628\u0647 \u0633\u0631\u0627\u063a \u0645\u062b\u0627\u0644 \u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0627\u062c\u0646\u0627\u0633 \u06af\u0648\u06af\u0644 \u0628\u0627\u0632\u06af\u0631\u062f\u06cc\u0645. \u0641\u0631\u0636 \u06a9\u0646\u06cc\u062f \u0647\u062f\u0641 \u0627\u0635\u0644\u06cc \u0627\u06cc\u0646 \u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0641\u0631\u0648\u062e\u062a\u0646 \u062a\u06cc\u200c\u0634\u0631\u062a \u0628\u0647 \u0635\u0648\u0631\u062a \u0622\u0646\u0644\u0627\u06cc\u0646 \u0628\u0627\u0634\u062f. \u062f\u0631 \u0686\u0646\u06cc\u0646 \u0634\u0631\u0627\u06cc\u0637\u06cc\u060c \u0645\u062f\u06cc\u0631\u0627\u0646 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0641\u0631\u0648\u0634\u06af\u0627\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u062f\u0631 \u0645\u0632\u0627\u06cc\u062f\u0647 \u0645\u0631\u0628\u0648\u0637 \u0628\u0647 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u00abGoogle t-shirt\u00bb \u0648 \u00abGoogle Clothing\u00bb \u0634\u0631\u06a9\u062a \u06a9\u0646\u0646\u062f. \u062d\u0627\u0644 \u0627\u06af\u0631 \u06a9\u0627\u0631\u0628\u0631\u06cc \u0628\u0647 \u062f\u0646\u0628\u0627\u0644 \u0686\u0646\u06cc\u0646 \u062a\u06cc\u200c\u0634\u0631\u062a\u200c\u0647\u0627\u06cc\u06cc \u0628\u0627\u0634\u062f \u0648 \u0645\u062b\u0644\u0627\u064b \u0639\u0628\u0627\u0631\u062a\u06cc \u0645\u0627\u0646\u0646\u062f \u00aba really cool Google t-shirt\u00bb \u0628\u0647 \u0645\u0639\u0646\u06cc \u00ab\u062a\u06cc\u200c\u0634\u0631\u062a\u200c\u0647\u0627\u06cc \u062c\u0630\u0627\u0628 \u06af\u0648\u06af\u0644\u00bb \u0631\u0627 \u062c\u0633\u062a\u062c\u0648 \u06a9\u0646\u062f\u060c \u0633\u0631\u0648\u06cc\u0633 AdWords \u0628\u0647 \u062e\u0627\u0637\u0631 \u0648\u062c\u0648\u062f \u00abGoogle t-shirts\u00bb \u062f\u0631 \u0639\u0628\u0627\u0631\u062a \u062c\u0633\u062a\u062c\u0648 \u0634\u062f\u0647\u060c \u0628\u0647 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href=\"https:\/\/www.persiantools.com\/more\/tag\/%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\">\u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a> \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u00ab\u06af\u0648\u06af\u0644 \u0627\u064e\u062f\u0648\u064f\u0631\u062f\u0632\u062a\u0627\u0646\u00bb \u0648\u0635\u0644 \u06a9\u0646\u06cc\u062f\u060c \u0642\u0627\u062f\u0631 \u062e\u0648\u0627\u0647\u06cc\u062f \u0628\u0648\u062f:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.persiantools.com\/more\/article\/%d8%a8%d8%b1%d8%b3%db%8c-%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa-%da%af%d9%88%da%af%d9%84-google-adwords\/\">\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06af\u0648\u06af\u0644 \u06cc\u0627 Google Adwords \u0648 \u0628\u0631\u0631\u0633\u06cc \u062c\u0648\u0627\u0646\u0628 \u0645\u062e\u062a\u0644\u0641 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0622\u0646<\/a><\/li>\n<li>\u062a\u0639\u062f\u0627\u062f \u06a9\u0644\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0635\u0648\u0631\u062a \u067e\u0630\u06cc\u0631\u0641\u062a\u0647 \u0631\u0648\u06cc \u0622\u06af\u0647\u06cc\u200c\u0647\u0627\u06cc\u062a\u0627\u0646 \u0628\u0647 \u0647\u0645\u0631\u0627\u0647 \u0647\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0645\u0631\u0628\u0648\u0637\u0647 \u0631\u0627\u060c \u062f\u0631 \u06a9\u0646\u0627\u0631 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u062a\u0639\u0627\u0645\u0644 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0628\u0627 \u0633\u0627\u06cc\u062a \u0628\u0628\u06cc\u0646\u06cc\u062f.<\/li>\n<li>\u0644\u06cc\u0633\u062a\u200c\u0647\u0627\u06cc\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u00ab\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062c\u062f\u062f\u00bb \u0627\u06cc\u062c\u0627\u062f \u06a9\u0631\u062f\u0647 \u0648 \u0627\u0632 \u0627\u06cc\u0646 \u0644\u06cc\u0633\u062a\u200c\u0647\u0627 \u062f\u0631 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc AdWords \u0622\u062a\u06cc \u062e\u0648\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f. (\u062f\u0631 \u0631\u0627\u0628\u0637\u0647 \u0628\u0627 \u0648\u06cc\u0698\u06af\u06cc \u00ab\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u062c\u062f\u062f\u00bb \u06cc\u0627 \u00abRemarketing\u00bb \u062f\u0631 \u0622\u06cc\u0646\u062f\u0647 \u0628\u0647 \u0634\u06a9\u0644 \u0645\u0641\u0635\u0644 \u0635\u062d\u0628\u062a \u062e\u0648\u0627\u0647\u06cc\u0645 \u06a9\u0631\u062f.)<\/li>\n<li>\u0627\u0647\u062f\u0627\u0641 \u00ab\u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633\u00bb \u0648 \u00ab\u062a\u0631\u0627\u06a9\u0646\u0634\u200c\u0647\u0627\u00bb \u0631\u0627 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u00ab\u062a\u0628\u062f\u06cc\u0644\u200c\u0647\u0627\u06cc \u0635\u0648\u0631\u062a \u067e\u0630\u06cc\u0631\u0641\u062a\u0647\u00bb (Conversions) \u0628\u0647 AdWords\u200c \u0648\u0627\u0631\u062f \u06a9\u0646\u06cc\u062f.<\/li>\n<li>\u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u062a\u0639\u0627\u0645\u0644 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0628\u0627 \u0633\u0627\u06cc\u062a \u06a9\u0647 \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0628\u0647 \u062b\u0628\u062a \u0631\u0633\u06cc\u062f\u0647\u200c\u0627\u0646\u062f \u0631\u0627 \u062f\u0631 \u0633\u0631\u0648\u06cc\u0633 AdWords \u0645\u0634\u0627\u0647\u062f\u0647 \u06a9\u0646\u06cc\u062f.<\/li>\n<\/ul>\n<p>\u0628\u0631\u0627\u06cc \u0627\u06cc\u062c\u0627\u062f \u06cc\u06a9 \u0627\u0634\u062a\u0631\u0627\u06a9 AdWords \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0627\u0632 <a href=\"https:\/\/adwords.google.com\/intl\/en\/home\/how-it-works\/\">\u0627\u06cc\u0646 \u0644\u06cc\u0646\u06a9<\/a> \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f. <em>\u062f\u0642\u062a \u06a9\u0646\u06cc\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0633\u0631\u0648\u06cc\u0633 <\/em><em>AdWords<\/em><em> \u0628\u0631\u0627\u06cc \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0627\u06cc\u0631\u0627\u0646\u06cc \u0628\u0627 \u0645\u062d\u062f\u0648\u062f\u06cc\u062a\u200c\u0647\u0627\u06cc\u06cc \u0645\u0648\u0627\u062c\u0647 \u0627\u0633\u062a\u060c \u0647\u0631 \u0686\u0646\u062f \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0627\u06cc\u0646 \u0645\u062d\u062f\u0648\u062f\u06cc\u062a\u200c\u0647\u0627 \u0631\u0627 \u0628\u0647 \u0634\u06cc\u0648\u0647\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641\u06cc \u06a9\u0647 \u062f\u0631 \u062d\u0648\u0635\u0644\u0647\u200c\u06cc \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u062c\u0627\u06cc \u0646\u0645\u06cc\u200c\u06af\u06cc\u0631\u0646\u062f \u062f\u0648\u0631 \u0632\u062f.<\/em><\/p>\n<p>\u067e\u0633 \u0627\u0632 \u0627\u06cc\u062c\u0627\u062f \u0627\u0634\u062a\u0631\u0627\u06a9\u060c \u0628\u0631\u0627\u06cc \u0645\u062a\u0635\u0644 \u06a9\u0631\u062f\u0646 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0628\u0647 \u0633\u0631\u0648\u06cc\u0633 AdWords\u060c \u0627\u0628\u062a\u062f\u0627 \u0627\u0637\u0645\u06cc\u0646\u0627\u0646 \u062d\u0627\u0635\u0644 \u06a9\u0646\u06cc\u062f \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0628\u0627 \u0647\u0645\u0627\u0646 <a href=\"https:\/\/www.persiantools.com\/more\/tag\/%d8%a7%db%8c%d9%85%db%8c%d9%84\/\">\u0627\u06cc\u0645\u06cc\u0644<\/a> \u0644\u0627\u06af\u06cc\u0646 \u0646\u0645\u0648\u062f\u0647\u200c\u0627\u06cc\u062f \u06a9\u0647 \u0627\u0632 \u0622\u0646 \u0628\u0631\u0627\u06cc \u0633\u0627\u062e\u062a \u0627\u06a9\u0627\u0646\u062a \u062f\u0631 AdWords\u200c \u0628\u0647\u0631\u0647 \u06af\u0631\u0641\u062a\u0647\u200c\u0627\u06cc\u062f. \u0628\u0631\u0627\u06cc \u0627\u06cc\u0646\u06a9\u0647 \u0628\u0628\u06cc\u0646\u06cc\u062f \u0628\u0627 \u0686\u0647 \u0627\u06cc\u0645\u06cc\u0644\u06cc \u00abSing in\u00bb \u0647\u0633\u062a\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0645\u0646\u0648\u06cc\u06cc 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\u0633\u0631\u0627\u063a \u06af\u0632\u06cc\u0646\u0647\u200c\u06cc Admin \u0628\u0631\u0648\u06cc\u062f\u060c \u0628\u0639\u062f \u0645\u0637\u0645\u0626\u0646 \u0634\u0648\u06cc\u062f \u06a9\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u0648 \u0632\u06cc\u0631 \u0645\u062c\u0645\u0648\u0639\u0647\u200c\u0627\u06cc \u06a9\u0647 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0627\u06a9\u0627\u0646\u062a AdWords \u0631\u0627 \u0628\u0647 \u0622\u0646\u0647\u0627 \u0645\u062a\u0635\u0644 \u06a9\u0646\u06cc\u062f \u0628\u0647 \u062f\u0631\u0633\u062a\u06cc \u0627\u0646\u062a\u062e\u0627\u0628 \u0634\u062f\u0647\u200c\u0627\u0646\u062f. \u0633\u067e\u0633 \u0627\u0632 \u0633\u062a\u0648\u0646 Property \u062f\u0631 \u0635\u0641\u062d\u0647\u200c\u06cc Admin\u060c \u0631\u0648\u06cc \u06af\u0632\u06cc\u0646\u0647\u200c\u06cc \u00abAdWords Linking\u00bb \u06a9\u0644\u06cc\u06a9 \u06a9\u0646\u06cc\u062f \u0648 \u0628\u0639\u062f \u0631\u0648\u06cc \u062f\u06a9\u0645\u0647\u200c\u06cc \u00abNew link group\u00bb \u06a9\u0644\u06cc\u06a9 \u0646\u0645\u0627\u06cc\u06cc\u062f. \u0628\u0627 \u06af\u0630\u0631 \u0627\u0632 \u0645\u0631\u0627\u062d\u0644 \u0630\u06a9\u0631 \u0634\u062f\u0647\u060c \u06a9\u0644\u06cc\u0647 \u0627\u06a9\u0627\u0646\u062a\u200c\u0647\u0627\u06cc \u0627\u064e\u062f\u0648\u0631\u062f\u0632\u06cc \u06a9\u0647 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u06af\u0648\u06af\u0644 \u0634\u0645\u0627 \u0645\u062a\u0635\u0644 \u0647\u0633\u062a\u0646\u062f \u062f\u0631 \u0645\u0642\u0627\u0628\u0644\u200c\u062a\u0627\u0646 \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u062e\u0648\u0627\u0647\u0646\u062f \u0622\u0645\u062f\u061b \u06cc\u06a9\u06cc \u0627\u0632 \u0627\u06a9\u0627\u0646\u062a\u200c\u0647\u0627\u06cc \u0627\u062f\u0648\u0631\u062f\u0632\u06cc \u06a9\u0647 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0628\u0647 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0645\u062a\u0635\u0644 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\u06a9\u0627\u062f\u0631 \u00abLink Group Title\u00bb \u0648\u0627\u0631\u062f \u06a9\u0646\u06cc\u062f. \u0634\u0627\u06cc\u0627\u0646 \u0630\u06a9\u0631 \u0627\u0633\u062a \u06a9\u0647 \u0627\u06cc\u0646 \u0639\u0646\u0648\u0627\u0646 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0647\u0645\u0627\u0646 \u0634\u0646\u0627\u0633\u0647\u200c\u06cc \u0627\u0634\u062a\u0631\u0627\u06a9 (account ID) AdWords \u0634\u0645\u0627 \u0628\u0627\u0634\u062f. \u06a9\u0645\u06cc \u067e\u0627\u06cc\u06cc\u0646\u200c\u062a\u0631 \u062f\u06a9\u0645\u0647\u200c\u06cc \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u0645\u0642\u0627\u0628\u0644 \u0646\u0645\u0627\u06cc\u06cc \u06a9\u0647 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc AdWords \u062f\u0631 \u0622\u0646 \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0628\u06cc\u0627\u06cc\u0646\u062f \u0631\u0627 \u062f\u0631 \u0648\u0636\u0639\u06cc\u062a On \u0642\u0631\u0627\u0631 \u062f\u0647\u06cc\u062f \u0648 \u0628\u0639\u062f \u0631\u0648\u06cc \u062f\u06a9\u0645\u0647\u200c\u200c\u06cc \u00abLink accounts\u00bb \u06cc\u0627 \u0647\u0645\u0627\u0646 \u00ab\u0627\u062a\u0635\u0627\u0644 \u0627\u0634\u062a\u0631\u0627\u06a9\u200c\u0647\u0627\u00bb \u06a9\u0644\u06cc\u06a9 \u06a9\u0646\u06cc\u062f.<\/p>\n<p>\u0628\u0627 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062f\u06a9\u0645\u0647\u200c\u06cc \u0645\u0630\u06a9\u0648\u0631 \u0641\u0647\u0631\u0633\u062a\u06cc \u0627\u0632 \u0627\u0634\u062a\u0631\u0627\u06a9\u200c\u0647\u0627\u06cc \u0627\u062f\u0648\u0631\u062f\u0632\u06cc \u06a9\u0647 \u0628\u0647 \u0627\u06a9\u0627\u0646\u062a \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0634\u0645\u0627 \u0645\u062a\u0635\u0644 \u0634\u062f\u0647\u200c\u0627\u0646\u062f \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0645\u06cc\u200c\u0622\u06cc\u062f \u0648 \u0647\u0631 \u06cc\u06a9 \u0639\u0646\u0648\u0627\u0646\u06cc \u0631\u0627 \u062f\u0627\u0631\u0646\u062f \u06a9\u0647 \u0642\u0628\u0644\u0627\u064b \u062f\u0631 \u0628\u062e\u0634 \u00abLink Group Title\u00bb \u0628\u0631\u0627\u06cc\u200c\u0634\u0627\u0646 \u0648\u0627\u0631\u062f \u06a9\u0631\u062f\u06cc\u062f.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5876\" src=\"https:\/\/more.persiantools.com\/2018\/02\/3-4.png\" alt=\"\" width=\"500\" height=\"445\" srcset=\"https:\/\/more.persiantools.com\/2018\/02\/3-4.png 500w, https:\/\/more.persiantools.com\/2018\/02\/3-4-400x356.png 400w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/strong><\/p>\n<h3>\u062a\u06af \u0632\u0646\u06cc \u062e\u0648\u062f\u06a9\u0627\u0631 (Auto-tagging)<\/h3>\n<p>\u0648\u0642\u062a\u06cc \u062f\u0648 \u0627\u0634\u062a\u0631\u0627\u06a9 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0648 AdWords \u0631\u0627 \u0628\u0647 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u0645\u062a\u0635\u0644 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u060c \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u06cc\u06a9 \u06a9\u0645\u067e\u06cc\u0646 \u0645\u06cc\u0627\u0646 \u0622\u0646\u0647\u0627 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u06af\u0630\u0627\u0634\u062a\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u060c \u0627\u0645\u0627 \u0628\u0631\u0627\u06cc \u0628\u0647 \u062f\u0633\u062a \u0622\u0645\u062f\u0646 \u0627\u06cc\u0646 \u062f\u0627\u062f\u0647\u200c\u0647\u0627 \u0647\u0646\u0648\u0632 \u0647\u0645 \u0628\u0647 \u062a\u06af\u200c\u0647\u0627 \u06cc\u0627 \u0647\u0645\u0627\u0646 \u0628\u0631\u0686\u0633\u0628\u200c\u0647\u0627\u06cc \u0631\u0635\u062f \u06a9\u0646\u0646\u062f\u0647\u200c\u06cc \u06a9\u0645\u067e\u06cc\u0646 \u0646\u06cc\u0627\u0632\u0645\u0646\u062f \u0647\u0633\u062a\u06cc\u0645. \u0627\u06af\u0631 \u0628\u0647 \u062e\u0627\u0637\u0631 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u062f\u0631 \u062f\u0631\u0633\u200c\u0647\u0627\u06cc \u0642\u0628\u0644\u06cc \u062a\u0648\u0636\u06cc\u062d \u062f\u0627\u062f\u06cc\u0645 \u06a9\u0647 \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0627 \u0627\u0628\u0632\u0627\u0631 \u00abURL Builder\u00bb\u060c \u0628\u0647 \u0635\u0648\u0631\u062a \u062f\u0633\u062a\u06cc \u067e\u0627\u0631\u0627\u0645\u062a\u0631\u0647\u0627 \u0648 \u062a\u06af\u200c\u0647\u0627\u06cc \u0631\u0635\u062f \u06a9\u0646\u0646\u062f\u0647\u200c\u06cc \u06a9\u0645\u067e\u06cc\u0646 \u0631\u0627 \u0628\u0647 \u0644\u06cc\u0646\u06a9\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u062e\u0648\u062f \u0628\u06cc\u0627\u0641\u0632\u0627\u0626\u06cc\u062f \u0648 \u0627\u0644\u0628\u062a\u0647 \u0648\u0627\u0636\u062d \u0627\u0633\u062a \u06a9\u0647 \u0647\u0645\u06cc\u0646 \u0644\u06cc\u0646\u06a9\u200c\u0647\u0627 \u0631\u0627 \u062f\u0631 AdWords \u0646\u06cc\u0632 \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0642\u0631\u0627\u0631 \u062e\u0648\u0627\u0647\u06cc\u062f \u062f\u0627\u062f.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.persiantools.com\/more\/article\/%d8%a7%d8%a8%d8%b2%d8%a7%d8%b1-url-builder-%d8%af%d8%b1-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\">\u0645\u062f\u06cc\u0631\u06cc\u062a \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0628\u0627 \u06a9\u0645\u06a9 \u00abURL Builder\u00bb \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a><\/li>\n<li><a href=\"https:\/\/www.persiantools.com\/more\/article\/%d8%a8%d8%b1%d8%b3%db%8c-%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c-%d8%a2%d9%86%d9%84%d8%a7%db%8c%d9%86-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\">\u0633\u0646\u062c\u0634 \u0639\u0645\u0644\u06a9\u0631\u062f \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a><\/li>\n<\/ul>\n<p>\u0627\u0645\u0627 \u062f\u0631 \u0627\u06cc\u0646 \u0628\u06cc\u0646 \u06af\u0632\u06cc\u0646\u0647\u200c\u0627\u06cc \u0628\u0647\u062a\u0631 \u0627\u0632 \u00abURL Builder\u00bb \u0646\u06cc\u0632 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u062f\u061b AdWords \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0635\u0648\u0631\u062a \u062e\u0648\u062f\u06a9\u0627\u0631 \u0648 \u0628\u0647 \u06a9\u0645\u06a9 \u0642\u0627\u0628\u0644\u06cc\u062a\u06cc \u0628\u0627 \u0639\u0646\u0648\u0627\u0646 \u00abAuto tagging\u00bb \u06cc\u0627 \u0647\u0645\u0627\u0646 \u00ab\u062a\u06af \u0632\u0646\u06cc \u062e\u0648\u062f\u06a9\u0627\u0631\u00bb \u062a\u06af\u200c\u0647\u0627\u06cc \u0645\u0631\u0628\u0648\u0637 \u0628\u0647 \u0647\u0631 \u06a9\u0645\u067e\u06cc\u0646 \u0631\u0627 \u0628\u0647 \u0644\u06cc\u0646\u06a9\u200c\u0647\u0627\u06cc \u0634\u0645\u0627 \u062f\u0631 \u0627\u06cc\u0646 \u0633\u0631\u0648\u06cc\u0633 \u0628\u06cc\u0627\u0641\u0632\u0627\u06cc\u062f. \u0634\u0627\u06cc\u0627\u0646 \u0630\u06a9\u0631 \u0627\u0633\u062a\u060c \u062f\u0631 \u0635\u0648\u0631\u062a\u06cc\u06a9\u0647 \u0645\u06cc\u200c\u062e\u0648\u0627\u0647\u06cc\u062f \u0628\u0647 \u0627\u0628\u0639\u0627\u062f (Dimensions) \u0645\u0634\u062e\u0635\u06cc \u0627\u0632 \u0633\u0631\u0648\u06cc\u0633 AdWords \u062f\u0631 <a href=\"https:\/\/www.persiantools.com\/more\/tag\/%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\">\u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a> \u062f\u0633\u062a\u0631\u0633\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0646\u06cc\u062f\u060c \u0628\u0647\u0631\u0647\u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u0642\u0627\u0628\u0644\u06cc\u062a \u00ab\u062a\u06af \u0632\u0646\u06cc \u062e\u0648\u062f\u06a9\u0627\u0631\u00bb \u0636\u0631\u0648\u0631\u06cc \u062e\u0648\u0627\u0647\u062f \u0628\u0648\u062f. \u0628\u0631\u062e\u06cc \u0627\u0632 \u0628\u0639\u062f\u0647\u0627\u06cc \u0645\u0647\u0645\u200c\u062a\u0631\u06cc \u06a9\u0647 AdWords \u0627\u0631\u0627\u0626\u0647 \u0645\u06cc\u200c\u06a9\u0646\u062f \u0639\u0628\u0627\u0631\u062a \u0647\u0633\u062a\u0646\u062f \u0627\u0632:<\/p>\n<ul>\n<li>Query match type: \u0627\u06cc\u0646 \u0628\u0639\u062f \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u0686\u0637\u0648\u0631 \u06cc\u06a9 \u0639\u0628\u0627\u0631\u062a \u062c\u0633\u062a\u062c\u0648 \u0634\u062f\u0647 \u062a\u0648\u0633\u0637 \u06a9\u0627\u0631\u0628\u0631 \u0628\u0627 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u06a9\u0647 \u0634\u0645\u0627 \u0631\u0648\u06cc \u0622\u0646\u0647\u0627 \u0647\u062f\u0641\u200c\u06af\u0630\u0627\u0631\u06cc \u06a9\u0631\u062f\u0647\u200c\u0627\u06cc\u062f \u0645\u0637\u0627\u0628\u0642\u062a \u062f\u0627\u0634\u062a\u0647 \u0627\u0633\u062a.<\/li>\n<li>Ad Group: \u06af\u0631\u0648\u0647\u06cc \u0627\u0632 <a href=\"https:\/\/www.persiantools.com\/more\/tag\/%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa-%d8%a7%db%8c%d9%86%d8%aa%d8%b1%d9%86%d8%aa%db%8c\/\">\u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0627\u06cc\u0646\u062a\u0631\u0646\u062a\u06cc<\/a> \u0631\u0627 \u0634\u0627\u0645\u0644 \u0645\u06cc\u200c\u0634\u0648\u062f \u06a9\u0647 \u0647\u0645\u06af\u06cc \u0628\u0647 \u06cc\u06a9 \u06a9\u0644\u0645\u0647\u200c\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0647\u062f\u0641 \u0645\u0631\u062a\u0628\u0637 \u0647\u0633\u062a\u0646\u062f.<\/li>\n<li>Destination URL: \u0622\u062f\u0631\u0633 \u0645\u0642\u0635\u062f\u060c \u06cc\u0627 \u0647\u0645\u0627\u0646 URL\u06cc \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u06a9\u0647 \u06a9\u0627\u0631\u0628\u0631 \u067e\u0633 \u0627\u0632 \u06a9\u0644\u06cc\u06a9 \u0631\u0648\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0634\u0645\u0627 \u062f\u0631 AdWords \u0628\u0647 \u0622\u0646 \u0647\u062f\u0627\u06cc\u062a \u062e\u0648\u0627\u0647\u062f \u0634\u062f.<\/li>\n<li>Ad Format: \u062f\u0631 \u0627\u0635\u0644 \u0641\u0631\u0645\u062a \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u06a9\u0647 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u0645\u062a\u0646\u060c \u0628\u0646\u0631 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0648 \u06cc\u0627 \u062d\u062a\u06cc \u0648\u06cc\u062f\u06cc\u0648 \u0628\u0627\u0634\u062f.<\/li>\n<li>Placement Domain: <a href=\"https:\/\/www.persiantools.com\/domain\/\">\u062f\u0627\u0645\u06cc\u0646<\/a> \u06cc\u0627 \u062f\u0627\u0645\u0646\u0647\u200c\u06cc \u0633\u0627\u06cc\u062a\u06cc \u0631\u0627 \u0639\u0646\u0648\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u062f \u06a9\u0647 \u062f\u0631 \u00ab\u0634\u0628\u06a9\u0647\u200c\u06cc \u0646\u0645\u0627\u06cc\u0634 \u06af\u0648\u06af\u0644\u00bb (Google Display Network) \u062a\u0628\u0644\u06cc\u063a \u0634\u0645\u0627 \u0631\u0648\u06cc \u0622\u0646 \u0646\u0634\u0627\u0646 \u062f\u0627\u062f\u0647 \u0634\u062f\u0647 \u0627\u0633\u062a.<\/li>\n<li>AdWords Customer ID: \u0634\u0645\u0627\u0631\u0647 \u0634\u0646\u0627\u0633\u0647 \u06cc\u06a9\u062a\u0627\u06cc\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 AdWords \u0634\u0645\u0627 \u062a\u062e\u0635\u06cc\u0635 \u062f\u0627\u062f\u0647 \u0634\u062f\u0647 \u0627\u0633\u062a.<\/li>\n<\/ul>\n<p>\u0627\u0628\u0639\u0627\u062f\u06cc \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627 \u0628\u0631 \u0634\u0645\u0631\u062f\u06cc\u0645 \u0648 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u0622\u0646\u0647\u0627 \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u062a\u0627 \u062a\u062d\u0644\u06cc\u0644 \u0628\u0647\u062a\u0631\u06cc \u0627\u0632 \u06a9\u0627\u0631\u0627\u06cc\u06cc \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc AdWords \u062e\u0648\u062f \u0628\u0647 \u062f\u0633\u062a \u0622\u0648\u0631\u06cc\u062f. \u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644 \u0628\u0627 \u0628\u0639\u062f \u00ab\u0641\u0631\u0645\u062a \u062a\u0628\u0644\u06cc\u063a\u00bb (Ad Format)\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u0647 \u0633\u0627\u062f\u06af\u06cc \u0645\u062a\u0648\u062c\u0647 \u0634\u0648\u06cc\u062f \u0628\u0631\u0627\u06cc \u06cc\u06a9 \u06a9\u0644\u0645\u0647 \u06a9\u0644\u06cc\u062f\u06cc \u06a9\u062f\u0627\u0645 \u062a\u0628\u0644\u06cc\u063a \u0628\u0627 \u0686\u0647 \u0641\u0631\u0645\u062a\u06cc (\u0645\u062a\u0646\u060c \u062a\u0635\u0648\u06cc\u0631 \u0648&#8230;) \u0628\u06cc\u0634\u062a\u0631 \u0645\u0648\u0631\u062f \u062a\u0648\u062c\u0647 \u0642\u0631\u0627\u0631 \u06af\u0631\u0641\u062a\u0647 \u0648 \u0646\u0638\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0631\u0627 \u0628\u0647 \u062e\u0648\u062f \u062c\u0644\u0628 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a.<\/p>\n<p>\u06cc\u0627 \u0645\u062b\u0644\u0627\u064b \u0628\u0627 \u0628\u0639\u062f Query match type \u0642\u0627\u062f\u0631 \u0647\u0633\u062a\u06cc\u062f \u0631\u0641\u062a\u0647 \u0631\u0641\u062a\u0647 \u0627\u0632 \u0646\u062d\u0648\u0647\u200c\u06cc \u062a\u0637\u0627\u0628\u0642 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0628\u0627 \u0639\u0628\u0627\u0631\u062a\u200c\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u062c\u0633\u062a\u062c\u0648 \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f \u062f\u0631\u06a9 \u0628\u0647\u062a\u0631\u06cc \u0628\u0647 \u062f\u0633\u062a \u0622\u0648\u0631\u062f\u0647 \u0648 \u0628\u0647 \u0627\u06cc\u0646 \u062a\u0631\u062a\u06cc\u0628 \u062f\u0631 \u0637\u0648\u0644 \u0632\u0645\u0627\u0646 \u0631\u0648\u06cc \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0645\u0637\u0644\u0648\u0628\u200c\u062a\u0631\u06cc \u0647\u062f\u0641\u200c\u06af\u0630\u0627\u0631\u06cc \u0646\u0645\u0627\u06cc\u06cc\u062f.<\/p>\n<p>\u062a\u0648\u062c\u0647 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u062f\u060c \u062a\u0645\u0627\u0645\u06cc \u0628\u0639\u062f\u200c\u0647\u0627\u06cc \u0645\u0648\u0631\u062f \u0628\u062d\u062b \u0648 \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0645\u0631\u0628\u0648\u0637 \u0628\u0647 \u0622\u0646\u0647\u0627 \u0641\u0642\u0637 \u0632\u0645\u0627\u0646\u06cc \u062f\u0631 \u062f\u0633\u062a\u0631\u0633 \u062e\u0648\u0627\u0647\u0646\u062f \u0628\u0648\u062f \u06a9\u0647 \u062f\u0648 \u0627\u0634\u062a\u0631\u0627\u06a9 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0648 AdWords \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u0645\u062a\u0635\u0644 \u06a9\u0631\u062f\u0647 \u0628\u0627\u0634\u06cc\u062f. \u0648\u0642\u062a\u06cc \u062f\u0648 \u0627\u0634\u062a\u0631\u0627\u06a9 \u0645\u0630\u06a9\u0648\u0631 \u0631\u0627 \u0628\u0647 \u0647\u0645 \u0648\u0635\u0644 \u0646\u0645\u0648\u062f\u06cc\u062f\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u062f\u0631 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0627\u0632 \u0633\u062a\u0648\u0646 \u067e\u06cc\u0645\u0627\u06cc\u0634 \u0633\u0645\u062a \u0686\u067e \u0628\u0647 \u0633\u0631\u0627\u063a \u06af\u0632\u06cc\u0646\u0647\u200c\u06cc \u00abAcquisition\u00bb \u0631\u0641\u062a\u0647 \u0648 \u0633\u067e\u0633 \u0627\u0632 \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0632\u06cc\u0631\u06cc\u0646 \u0622\u0646 \u0631\u0648\u06cc AdWords \u06a9\u0644\u06cc\u06a9 \u06a9\u0646\u06cc\u062f \u062a\u0627 \u06a9\u0644\u06cc\u0647 \u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u062d\u0627\u0635\u0644\u0647 \u0627\u0632 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u062e\u0648\u062f \u062f\u0631 \u0633\u0631\u0648\u06cc\u0633 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u06af\u0648\u06af\u0644 \u06cc\u0627 \u0647\u0645\u0627\u0646 AdWords \u0631\u0627 \u0628\u0628\u06cc\u0646\u06cc\u062f.<\/p>\n<h3>\u06af\u0632\u0627\u0631\u0634 \u00ab\u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u00bb<\/h3>\n<p>\u0627\u06af\u0631 \u062f\u0631 \u0633\u062a\u0648\u0646 \u067e\u06cc\u0645\u0627\u06cc\u0634 \u0633\u0645\u062a \u0686\u067e \u0648\u0642\u062a\u06cc \u06a9\u0647 \u06af\u0632\u06cc\u0646\u0647\u200c\u06cc AdWords \u0631\u0627 \u0628\u0627\u0632 \u06a9\u0631\u062f\u06cc\u0645 \u0631\u0648\u06cc \u06af\u0632\u0627\u0631\u0634 \u00abCampaigns\u00bb \u06a9\u0644\u06cc\u06a9 \u06a9\u0646\u06cc\u0645\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u0645 \u0628\u0628\u06cc\u0646\u0645 \u0647\u0631 \u06cc\u06a9 \u0627\u0632 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc\u0645\u0627\u0646 \u062f\u0631 \u0633\u0631\u0648\u06cc\u0633 AdWords\u200c \u062a\u0627 \u0686\u0647 \u062d\u062f \u06a9\u0627\u0631\u0627\u06cc\u06cc \u062f\u0627\u0634\u062a\u0647\u200c\u0627\u0646\u062f \u0648 \u0686\u0642\u062f\u0631 \u062e\u0648\u0628 \u067e\u06cc\u0634 \u0631\u0641\u062a\u0647\u200c\u0627\u0646\u062f. \u062f\u0642\u062a \u06a9\u0646\u06cc\u062f \u06a9\u0647 \u062f\u0631 \u06af\u0632\u0627\u0631\u0634 \u0645\u0648\u0631\u062f \u0628\u062d\u062b \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0646\u0627\u0645\u06cc \u0633\u0627\u0645\u0627\u0646\u062f\u0647\u06cc \u0634\u062f\u0647\u200c\u0627\u0646\u062f \u06a9\u0647 \u062f\u0631 \u0633\u0631\u0648\u06cc\u0633 AdWords \u0628\u0647 \u0622\u0646\u0647\u0627 \u0627\u062e\u062a\u0635\u0627\u0635 \u062f\u0627\u062f\u06cc\u062f\u060c \u0648 \u062f\u0631 \u0627\u0635\u0644 \u0627\u06cc\u0646 \u0627\u062a\u0641\u0627\u0642 \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0632\u0627\u06cc\u0627\u06cc \u0627\u062a\u0635\u0627\u0644 \u0627\u0634\u062a\u0631\u0627\u06a9 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633 \u0628\u0647 AdWords\u200c \u0645\u062d\u0633\u0648\u0628 \u0645\u06cc\u200c\u0634\u0648\u062f.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5877\" src=\"https:\/\/more.persiantools.com\/2018\/02\/4-4.png\" alt=\"\" width=\"478\" height=\"425\" srcset=\"https:\/\/more.persiantools.com\/2018\/02\/4-4.png 478w, https:\/\/more.persiantools.com\/2018\/02\/4-4-400x356.png 400w\" sizes=\"auto, (max-width: 478px) 100vw, 478px\" \/><\/strong><\/p>\n<p>\u062a\u0648\u062c\u0647 \u0646\u0645\u0627\u06cc\u06cc\u062f \u06a9\u0647 \u062f\u0631 \u0628\u0627\u0644\u0627\u06cc \u0633\u0645\u062a \u0631\u0627\u0633\u062a \u06af\u0632\u0627\u0631\u0634 \u06cc\u0627\u062f \u0634\u062f\u0647\u060c \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u0628\u06cc\u0646 \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u062f\u0633\u06a9\u062a\u0627\u067e\u060c <a href=\"https:\/\/www.persiantools.com\/more\/category\/%d9%81%d9%86%d8%a7%d9%88%d8%b1%db%8c-%d8%aa%da%a9%d9%86%d9%88%d9%84%d9%88%da%98%db%8c\/%d9%85%d9%88%d8%a8%d8%a7%db%8c%d9%84\/\">\u0645\u0648\u0628\u0627\u06cc\u0644<\/a> \u0648 <a href=\"https:\/\/www.persiantools.com\/more\/category\/%d9%81%d9%86%d8%a7%d9%88%d8%b1%db%8c-%d8%aa%da%a9%d9%86%d9%88%d9%84%d9%88%da%98%db%8c\/%d8%aa%d8%a8%d9%84%d8%aa\/\">\u062a\u0628\u0644\u062a<\/a> \u0633\u0648\u0626\u06cc\u0686 \u06a9\u0646\u06cc\u062f \u062a\u0627 \u06a9\u0627\u0631\u0627\u06cc\u06cc \u0648 \u0639\u0645\u0644\u06a9\u0631\u062f \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627\u06cc\u062a\u0627\u0646 \u0631\u0627 \u0628\u0631 \u0645\u0628\u0646\u0627\u06cc \u062f\u06cc\u0648\u0627\u06cc\u0633\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0628\u0628\u06cc\u0646\u06cc\u062f. \u062f\u0631 \u062c\u062f\u0648\u0644 \u0632\u06cc\u0631\u06cc\u0646 \u0627\u06cc\u0646 \u06af\u0632\u0627\u0631\u0634 \u0646\u06cc\u0632\u060c \u0642\u0627\u062f\u0631 \u0647\u0633\u062a\u06cc\u062f \u0628\u0647 \u06a9\u0645\u06a9 \u0634\u0627\u062e\u0635 \u00ab\u0641\u0631\u0627\u06af\u06cc\u0631\u06cc\u00bb (Acquisition) \u0628\u0647 \u062a\u0639\u062f\u0627\u062f \u06a9\u0644\u06cc\u06a9 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0631\u0648\u06cc \u0647\u0631 \u06a9\u0645\u067e\u06cc\u0646 \u0648 \u0647\u0632\u06cc\u0646\u0647\u200c\u0627\u06cc \u067e\u06cc \u0628\u0628\u0631\u06cc\u062f \u06a9\u0647 \u0627\u06cc\u0646 \u06a9\u0644\u06cc\u06a9\u200c\u0647\u0627 \u0628\u0631\u0627\u06cc \u0634\u0645\u0627 \u062f\u0631 \u0628\u0631 \u062f\u0627\u0634\u062a\u0647\u200c\u0627\u0646\u062f.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.persiantools.com\/more\/article\/%da%af%d8%b2%d8%a7%d8%b1%d8%b4--%d8%a8%d8%a7%d8%b2%d8%a7%d8%b1%db%8c%d8%a7%d8%a8%db%8c-%d8%af%d8%b1-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\">\u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u00ab\u0641\u0631\u0627\u06af\u06cc\u0631\u06cc\u00bb \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a><\/li>\n<\/ul>\n<p>\u0633\u062a\u0648\u0646 CPC \u0646\u06cc\u0632 \u0645\u062a\u0648\u0633\u0637 \u0642\u06cc\u0645\u062a \u0628\u0631\u0627\u06cc \u0647\u0631 \u06a9\u0644\u06cc\u06a9 \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c\u062f\u0647\u062f \u0648 \u062f\u0631 \u0642\u0633\u0645\u062a \u00ab\u0631\u0641\u062a\u0627\u0631\u00bb (Behavior) \u062f\u0631 \u062c\u062f\u0648\u0644\u060c \u062f\u0648 \u0633\u062a\u0648\u0646 \u062d\u0627\u0636\u0631 \u0647\u0633\u062a\u0646\u062f \u06a9\u0647 \u0628\u0627 \u062f\u0627\u062f\u0647\u200c\u0647\u0627\u06cc \u062e\u0648\u062f \u0645\u06cc\u0632\u0627\u0646 \u062a\u0639\u0627\u0645\u0644 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646 \u0628\u0627 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627 \u0631\u0627 \u0646\u0645\u0627\u06cc\u0627\u0646 \u0645\u06cc\u200c\u0633\u0627\u0632\u0646\u062f.<\/p>\n<ul>\n<li><a title=\"\u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u00ab\u0631\u0641\u062a\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646\u00bb \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633\" href=\"https:\/\/www.persiantools.com\/more\/article\/%da%af%d8%b2%d8%a7%d8%b1%d8%b4--%d8%b1%d9%81%d8%aa%d8%a7%d8%b1-%da%a9%d8%a7%d8%b1%d8%a8%d8%b1%d8%a7%d9%86-%da%af%d9%88%da%af%d9%84-%d8%a2%d9%86%d8%a7%d9%84%db%8c%d8%aa%db%8c%da%a9%d8%b3\/\" rel=\"bookmark\">\u06af\u0632\u0627\u0631\u0634\u200c\u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0647 \u00ab\u0631\u0641\u062a\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u0627\u0646\u00bb \u062f\u0631 \u06af\u0648\u06af\u0644 \u0622\u0646\u0627\u0644\u06cc\u062a\u06cc\u06a9\u0633<\/a><\/li>\n<\/ul>\n<p>\u062f\u0631 \u0627\u0646\u062a\u0647\u0627\u06cc \u062c\u062f\u0648\u0644 \u0628\u0647 \u0628\u062e\u0634 Conversions \u06cc\u0627 \u0647\u0645\u0627\u0646 \u00ab\u062a\u0628\u062f\u06cc\u0644\u200c\u0647\u0627\u00bb \u0645\u06cc\u200c\u0631\u0633\u06cc\u0645 \u06a9\u0647 \u062f\u0631 \u0633\u062a\u0648\u0646\u200c\u0647\u0627\u06cc \u0622\u0646 \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644\u060c \u062a\u0639\u062f\u0627\u062f \u062f\u0641\u0639\u0627\u062a\u06cc \u06a9\u0647 \u06cc\u06a9 \u0647\u062f\u0641 \u0645\u062d\u0642\u0642 \u0634\u062f\u0647 \u0648 \u062f\u0631\u0622\u0645\u062f \u062d\u0627\u0635\u0644\u0647 \u0627\u0632 \u0627\u06cc\u0646 \u0645\u0648\u0627\u0631\u062f \u0642\u0627\u0628\u0644 \u0631\u0648\u06cc\u062a \u0647\u0633\u062a\u0646\u062f.<\/p>\n<h3>\u06af\u0632\u0627\u0631\u0634\u0650 \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc (Keywords)<\/h3>\n<p>\u062d\u0627\u0644 \u0628\u062f \u0646\u06cc\u0633\u062a \u0628\u0647 \u06af\u0632\u0627\u0631\u0634 \u00abKeywords\u00bb \u06cc\u0627 \u0647\u0645\u0627\u0646 \u00ab\u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc\u00bb \u0646\u06cc\u0632 \u0646\u06af\u0627\u0647\u06cc \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u06cc\u0645. \u0628\u0631\u0627\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc \u0628\u0647 \u0627\u06cc\u0646 \u06af\u0632\u0627\u0631\u0634 \u062f\u0631 \u0633\u062a\u0648\u0646 \u067e\u06cc\u0645\u0627\u06cc\u0634 \u0633\u0645\u062a \u0686\u067e \u0628\u0647 \u062a\u0631\u062a\u06cc\u0628 \u06af\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u00abAcquisition\u00bb\u060c \u00abAdWords\u00bb \u0648 \u00abKeywords\u00bb \u0631\u0627 \u06a9\u0644\u06cc\u06a9 \u06a9\u0646\u06cc\u062f.<\/p>\n<p>\u06af\u0632\u0627\u0631\u0634 Keywords \u0628\u0647 \u0634\u0645\u0627 \u06a9\u0645\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f \u062a\u0627 \u0627\u0632 \u06a9\u0627\u0631\u0627\u06cc\u06cc \u06a9\u0644\u0645\u0627\u062a \u06a9\u0644\u06cc\u062f\u06cc \u0622\u06af\u0627\u0647 \u0634\u0648\u06cc\u062f \u06a9\u0647 \u0631\u0648\u06cc \u0622\u0646\u0647\u0627 \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062a\u0628\u0644\u06cc\u063a \u067e\u0631\u062f\u0627\u062e\u062a\u0647\u200c\u0627\u06cc\u062f. \u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644\u060c \u0641\u0631\u0636 \u06a9\u0646\u06cc\u062f \u06cc\u06a9 \u06a9\u0644\u0645\u0647 \u06a9\u0644\u06cc\u062f\u06cc \u062a\u0631\u0627\u0641\u06cc\u06a9 \u0632\u06cc\u0627\u062f\u06cc \u0631\u0627 \u0628\u0647 \u0633\u0627\u06cc\u062a \u0634\u0645\u0627 \u0627\u0631\u062c\u0627\u0639 \u062f\u0627\u062f\u0647\u200c\u060c \u0627\u0645\u0627 \u0645\u06cc\u0632\u0627\u0646 bounce rate \u0627\u06cc\u0646 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\u0642\u0627\u0628\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0633\u0631\u0648\u06cc\u0633 AdWords\u200c \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u062a\u0646\u0638\u06cc\u0645 \u062e\u0648\u062f\u06a9\u0627\u0631 \u0642\u06cc\u0645\u062a \u067e\u06cc\u0634\u0646\u0647\u0627\u062f\u06cc \u0628\u0631\u0627\u06cc \u06cc\u06a9 \u06a9\u0644\u0645\u0647\u200c\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0628\u0631 \u0645\u0628\u0646\u0627\u06cc \u062f\u06cc\u0648\u0627\u06cc\u0633 \u06a9\u0627\u0631\u0628\u0631\u060c \u0645\u062d\u0644 \u0627\u0633\u062a\u0642\u0631\u0627\u0631 \u0641\u06cc\u0632\u06cc\u06a9\u06cc \u0627\u0648 \u0648 \u0633\u0627\u0639\u062a \u0641\u0639\u0627\u0644\u06cc\u062a\u0634 \u062f\u0631 \u0631\u0648\u0632 \u0628\u0647 \u06a9\u0627\u0631 \u0645\u06cc\u200c\u0631\u0648\u062f.<\/p>\n<p>\u0628\u0631\u0627\u06cc \u0645\u062b\u0627\u0644\u060c \u0627\u06af\u0631 \u0641\u0631\u0648\u0634\u06af\u0627\u0647 <a href=\"https:\/\/www.persiantools.com\/more\/category\/%d8%b3%d8%b1%d9%88%db%8c%d8%b3%d9%87%d8%a7%db%8c-%d9%88%d8%a8\/%da%af%d9%88%da%af%d9%84\/\">\u06af\u0648\u06af\u0644<\/a> \u0628\u0647 \u0645\u0646\u0627\u0633\u0628\u062a \u062a\u0639\u0637\u06cc\u0644\u0627\u062a \u062f\u0631 \u0645\u062d\u0644\u06cc \u0645\u0648\u0642\u062a\u06cc \u0634\u0639\u0628\u0647\u200c\u0627\u06cc \u062f\u0627\u06cc\u0631 \u0648 \u0634\u0631\u0648\u0639 \u0628\u0647 \u0641\u0631\u0648\u0634 \u0627\u062c\u0646\u0627\u0633 \u06a9\u0631\u062f\u0647 \u0628\u0627\u0634\u062f\u060c \u0634\u0627\u06cc\u062f \u0628\u062e\u0648\u0627\u0647\u062f \u0627\u0632 Bid adjustments \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0646\u0645\u0648\u062f\u0647 \u0648 \u0628\u0627 \u0627\u0641\u0632\u0648\u062f\u0646 \u062a\u0646\u0638\u06cc\u0645\u0627\u062a\u06cc \u0628\u0647 \u0622\u0646\u060c \u0645\u06cc\u0632\u0627\u0646 \u0646\u0645\u0627\u06cc\u0634 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u0634 \u0631\u0648\u06cc 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\u0627\u0633\u062a \u0628\u0631 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0634\u0645\u0627 \u0627\u062b\u0631\u200c \u06af\u0630\u0627\u0631 \u0628\u0627\u0634\u062f \u0648 \u0628\u0647 \u06a9\u0645\u06a9 \u0627\u06cc\u0646 \u0627\u062a\u0635\u0627\u0644 \u0646\u0638\u0627\u0631\u062a \u062f\u0642\u06cc\u0642\u06cc \u0628\u0631 \u0647\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0631\u0627\u0647\u06a9\u0627\u0631\u0647\u0627\u06cc \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062e\u0648\u062f \u0648 \u0647\u0645\u06cc\u0646\u0637\u0648\u0631 \u0639\u0645\u0644\u06a9\u0631\u062f \u0622\u0646\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u062f \u062f\u0627\u0634\u062a.<\/p>\n<p>&nbsp;<\/p>\n<p>\u0645\u0646\u0628\u0639: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6382975\">Google Analytics Academy<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00abAdWords\u00bb \u0633\u06cc\u0633\u062a\u0645 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u06af\u0648\u06af\u0644 \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0622\u0646\u0644\u0627\u06cc\u0646 \u0627\u062c\u0627\u0632\u0647 \u0645\u06cc\u200c\u062f\u0647\u062f \u0628\u0646\u0631\u0647\u0627 \u0648 \u0645\u062a\u0648\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc\u200c\u0634\u0627\u0646 \u0631\u0627 \u0627\u06cc\u062c\u0627\u062f \u0648 \u0622\u0646\u0647\u0627 \u0631\u0627 \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631\u0622\u0648\u0631\u0646\u062f. \u06af\u0641\u062a\u0646\u06cc \u0627\u0633\u062a \u0628\u0631\u0627\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u062a\u0646\u06cc\u060c \u0634\u0645\u0627 \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u06cc\u062f \u06a9\u0644\u0645\u0627\u062a\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0631\u0627 \u0647\u062f\u0641 \u0642\u0631\u0627\u0631 \u062f\u0627\u062f\u0647 \u0648 \u062f\u0631 \u0645\u0632\u0627\u06cc\u062f\u0647 \u0642\u06cc\u0645\u062a 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